Project Description
Industrial product videos are no stranger to animation studios in Houston, and down hole equipment is the perfect topic for a good 3D product overview. Since you can’t film thousands of feet below ground, and you can make it look WAY cooler with some glowy lines and wild camera swoops- 3D is the way to go! Houston is the capital of oil and gas, and we dominate in effortlessly explaining complicated tool strings in a sexy way. Completions equipment can be some of the most challenging subject to animate because we are constantly reinventing the wheel: how can we make a metal pipe look even more bad-ass than the last metal pipe we animated a week ago?! NOV’s liner hanger system is incredibly complex and customize-able, and we loved the challenge of telling their story!
Want to know the secret sauce that sets us apart from other animation studios in Houston?
Ok, well there’s a few actually. Here are some of the main ingredients:
- Have a strong script. We work with seasoned technical copywriters who have decades of experience in writing scripts for the oil and gas industry that are designed for voice over on a video. Can’t get a better match than that!
- Hire the top talent. Animation studios in Houston are generally very small (1 or 2 people) or part of a larger company. Most groups of local animators work as just another department within an advertising agency. Not us. Our company does just one thing: motion. We are laser focused on creating the best video content, the most efficient way possible, affordably. We’ve set the bar high for ourselves, and we only onboard animators and videographers who can raise it even higher.
- We choose our own clients. Motion Giraffx was born with the dream of creating a fun place to work, making groundbreaking animation in Houston, and collaborating with clients that trust us with their baby.