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Three B2B demo video mistakes shown as broken pipeline graphic with research citations

We've Animated 200+ B2B Videos. These 3 Demo Mistakes Quietly Tank Pipeline

By Cara Lackey

May 19, 2026

Explainer Video Product Demo 2D Animation
Aerial of Fervo Energy's Cape Station geothermal site at golden hour with wind turbines and the Mineral Mountains on the horizon by Motion Giraffx.

What an IPO Roadshow Video Actually Takes (Lessons from a Nasdaq Listing)

By Cara Lackey

May 13, 2026

Video Production Corporate Overview 3D Animation
Side-by-side comparison of kinetic typography and infographic motion graphics on the left versus a 2D character animation scene on the right

Motion graphics vs animation: When to use each for B2B marketing

By Cara Lackey

May 5, 2026

2D Animation 3D Animation Explainer Video
Photorealistic 3D rendered Scandinavian living room with modern sofa and bookshelf showing subtle CGI wireframe overlay, illustrating how product rendering replaces traditional photography

E-commerce product rendering: what IKEA figured out first

By Cara Lackey

April 21, 2026

3D Animation Product Rendering
Studio producer reviewing an animated explainer video timeline with budget line items and storyboard panels on a desk

How much does an explainer video cost in 2026? Real studio pricing (plus the hidden costs most quotes skip)

By Cara Lackey

April 7, 2026

2D Animation 3D Animation Video Production
Photorealistic 3D render of a New Balance 574 sneaker showing detailed stitching, suede textures, and rubber sole on a light studio background

The Sneaker Photo Trick Most Shoppers Never Notice

By Cara Lackey

March 24, 2026

3D Animation Product Rendering
Abstract animation frames showing software concept visualization versus literal screen recording comparison

The One Thing Every SaaS Product Demo Video Gets Wrong

By Cara Lackey

March 10, 2026

Explainer Video Product Demo 2D Animation
Motion Giraffx blog featured image

How healthcare organizations use video to recruit specialized talent

By Cara Lackey

February 17, 2026

Video Production Corporate Overview
Motion Giraffx blog featured image

What brochures can't explain, animation can

By Cara Lackey

January 20, 2026

Explainer Video Corporate Overview
Split comparison showing flat 2D illustration with gears and UI elements on left versus photorealistic 3D render of industrial HVAC equipment on right

2D vs 3D animation: Which style fits your next project?

By Cara Lackey

January 6, 2026

2D Animation 3D Animation Explainer Video
Split comparison showing animation workstation with 3D character modeling on left versus live action video production set with camera crew on right

Animation vs live action: A practical cost comparison

By Cara Lackey

December 16, 2025

3D Animation Video Production
Colorful 3D illustration with stopwatch, film strip showing duration markers from 30 seconds to 2 minutes, clapperboard, and film reel

How long should your explainer video actually be?

By Cara Lackey

December 2, 2025

Explainer Video Product Demo
Illustration contrasting technical thinking on left with engineer and brain scan in cool blue tones versus emotional scenes on right with couple and child in warm orange tones, connected by neural imagery

The psychology of animation: Why technical audiences respond to story

By Cara Lackey

November 18, 2025

Explainer Video 2D Animation
Side-by-side comparison of industrial equipment showing plain metal enclosure exterior on left versus 3D cutaway render on right revealing internal gears, circuit boards, and mechanical components

Product Rendering VS Photography

By Cara Lackey

November 4, 2025

3D Animation Product Rendering
Trade show booth with animated video display capturing attendee attention

Trade show animation that stops attendees in their tracks

By Cara Lackey

October 21, 2025

Trade Show Media 3D Animation
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AI is transforming animation, not replacing the humans behind it

By Cara Lackey

October 7, 2025

2D Animation 3D Animation Video Production
A 3d model of a pipe created by Motion Giraffx for SLB

Oil & gas industries prefer animation

By Cara Lackey

September 23, 2025

Trade Show Media Product Rendering
Regent aircraft 3d models made by Motion Giraffx

Powering aerospace & defense through animation

By Cara Lackey

September 9, 2025

3D Animation Product Demo Explainer Video