Lamons Use Case for 3D Animations

The Client

Lamons Manufacturing and Service Company

Product Demo Product Rendering Trade Show Media

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The Project

At Motion Giraffx, we specialize in transforming unusual marketing challenges into instantly understandable stories. Our work for Lamons proves it. The challenge for Lamons’ H2s product campaign was two-fold, beat the competition to market and don’t show the actual product in the campaign (because the design was not yet finalized).

Hydrogen is a powerful alternative energy source, pushing us closer to net-zero emissions. However, its highly flammable nature can pose significant risks, especially in large-scale industrial settings like refineries. Lamons’ H2scan addresses this by enabling precise leak detection, helping customers mitigate risks and achieve peace of mind. Through custom 3D visuals, we effectively conveyed how the H2scan combines innovation and safety to revolutionize hydrogen management, emphasizing the value of 3D animation in communicating complex technologies with clarity.

Are you, like Lamons, unsure how to sell your new-to-market product without actually showing your audience what it looks like? We gotchu.

The Challenge

The challenge for Lamons’ Corrlock gasket was simple... too simple. A basic metal disk needed to capture the target audience’s attention for over a minute, making it look high-tech and clearly communicating its importance in industrial applications. Capturing the significance of this gasket and holding the audience’s attention required creative storytelling and a keen eye for detail. For trade show settings, we advised that the pacing is driven by upbeat music instead of voice over, creating a visually engaging animation that emphasized the product’s role without overcomplicating the message.

Shows the Lamons Corrlock Gasket

The Result

The result is a versatile piece that highlights the gasket’s critical role in minimizing leaks and boosting efficiency across industries. If you have an inherently “boring” product that you struggle to drive excitement for, again, we gotchu.

These teaser videos showcases Lamons’ commitment to renewable energy solutions, safety, and reinventing the wheel. Our goal to tell this story is clear: highlight the details and potential risks while emphasizing Lamons’ innovative technology that keeps safety at the forefront.

Through a seamless blend of motion graphics, animation, and sequential design, we create a dynamic narrative that simplifies complex information and engages audiences with compelling visuals to launch memorable product campaigns.

The Lamons Corrlock Gasket minimizing leaks

The Final Product

The final product serves as both a teaser and a positioning tool, establishing Lamons as a thought leader in renewable energy. With real-time alerts and responsive safety protocols featured in the video, it demonstrates how their technology helps businesses stay ahead of risks.

Motion Giraffx remains committed to delivering high-impact visual solutions for forward-thinking companies like Lamons, showcasing the critical role of 3D animation in industrial innovation.

Shows the Corrlock Gasket in action with real-time alerts

Lamons CorrLock™ Gasket

This story focuses on the CorrLock™ Gasket — a small yet essential product. The challenge was to make it look high-tech while clearly communicating its importance in industrial applications. Sometimes, the simplest objects tell the most intricate stories. Capturing the significance of a gasket and holding the audience’s attention required creative storytelling and a keen eye for detail.

CorrLock Gasket being shown rendered split open

CorrLock Gasket shown transparent to highlight its critical role

For trade show settings, we opted for pacing driven by music instead of voice-over, creating a visually engaging animation that emphasized the product’s role without overcomplicating the message. The result is a versatile piece that highlights the gasket’s critical role in minimizing leaks and boosting efficiency across industries.

Lamons CorrLock™ Gasket Product Demo

Lamons H2scan

Who is Lamons?

Lamons is a global leader in sealing and bolting solutions, specializing in safety-focused products for the refining, petrochemical, and energy sectors.

Example of a Lamons product

Shows a video frame of Lamons video with a hydrogen molecule

What is H2scan?

H2scan provides advanced hydrogen sensing technology with real-time monitoring solutions, enhancing safety and efficiency in industrial and energy applications.

Lamons H2scan Product Demo

How Motion Graphics Was Used to Showcase H2scan Innovation

One of the main challenges of this project was to explain how H2scan works and its benefits without showing the finished product, as it was still in development. Lamons wanted to introduce the product to the market quickly, and our 3D animation made that possible.

Hydrogen is a powerful alternative energy source, pushing us closer to net-zero emissions. However, its highly flammable nature can pose significant risks, especially in large-scale industrial settings like refineries. Lamons’ H2scan addresses this by enabling precise leak detection, helping customers mitigate risks and achieve peace of mind.

Through detailed 3D visuals tailored, we effectively conveyed how the H2scan combines innovation and safety to revolutionize hydrogen management. This emphasizes the value of 3D animation in communicating complex technologies with clarity.

We Can Work With You

Let's bring your industrial concepts to life with stunning 3D animations and motion graphics. Whether you have a new product to showcase or a complex story to tell, Motion Giraffx is here to help. Let’s create something extraordinary together.

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