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Anyone who’s been paying attention to the digital information landscape will have noticed one overarching development in recent years: the emerging dominance of the video format. With internet speeds ramping up, and 5G networks being rolled out worldwide, now is the time to invest in video marketing and presentations for your company.

Innumerable marketing studies have shown engagement in videos – on social media, and on company websites themselves – to be huge. Consumers are far more likely to watch a video than read an article – and the better the quality, the more likely they are to give it their time. That’s where 3D animation comes in.

Why 3D Animation?

There are corporate videos, and there are corporate videos. We’ve all seen them. Busts of CEOs talking at the camera. Stock graphics of networked globes spinning as binary code envelops them. They’re unconvincing, often dull, and unlikely to grab the attention of your target consumer. They’re also expensive to produce, without looking all that impressive.

If you’re interested in creating world-beating, absorbing and characterful videos to represent your brand and your character, you’ll find that our most competitive of animation studios in Texas can offer you the answer. 3D animation is always unique, and always enthralling: your audience will be wowed by your investment and your presentation of your brand, products, and services.

How it Works

A 3D animation goes far beyond the 2D animations that you regularly see from some of the most media-savvy companies in the world. That’s not to disparage 2D animation: it has a place in communication of brand operations, data presentation, and simple ‘explainer’ videos. But 3D is seen as the Godfather of the animation world.

You’ll want to use 3D animation to present your construction company’s plans for the new build you’re designing in Houston. Or you’ll enthrall your audience with a 3D animation of the oil-drilling process, your deep-sea mapping operation, or your solar energy collection. When you’re unable to film and present that your company’s plans are, a 3D animation is a perfect way to plant inspiring images in the minds of your target audience. 

Budget Versus Payoff

Now, you may be justifiably concerned that you’d have to spend a fortune to achieve the 3D animation that’ll truly take your breath away. But here’s where we’ll surprise you: it’s a good deal cheaper than you thought. In fact, because our team works remotely, with low overheads and a super-lean production process, we’re able to offer you value for your money that few competitors can come close to.

Furthermore, we’re confident in the ability of 3D animation to capture the attention of audiences in an online environment which is particularly demanding on individuals’ attention. 3D animation is beguiling and magical, and frequently returns incredibly high hit rates, watch-through rates, and engagement rates. It’s how you’ll be able to show off your company and your projects with increased confidence and pride – and with an elegance that your target consumers will remember and admire.

Think of 3D animation the next time you’re looking to produce content to impress and astound your target consumers.